Guerrilla Advertising

"Mow the Lawn. Cut the Sneezing."   

   I swear my entire world view is being altered by this class. My dad asked me to grab a basket during a quick run to CVS this past Wednesday. My eyes caught hold of an ad on the bottom on the basket, and my first thought was "Guerrilla marketing! I have to get a photo of this for Critical Thinking!"
The ad on the bottom is for "Xyzal," some sort of allergy pill. It's as if it's trying to coax you into putting it into your cart. As if one had forgotten that they needed to grab some allergy medication, or if the depiction of mowing the lawn conjures up a false sense of need. Either way, the basket is trying to get you to put some inside.

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